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Tuesday 27 December 2011

NFL Superbowl to be streamed online for first time

NFL Superbowl to be streamed online for first time

The National Football League has announced it will stream this year's Superbowl online for the first time in history.

The Superbowl, which has traditionally been an everyone-around-the-TV affair, will be shown free on NBCSports.com as well as on the official site at NFL.com.

However, the online offering won't simply be a mirror of the TV coverage. Those who chose to watch on the web will get the benefit of multiple camera angles and the ability to rewind and pause the action.

There'll also be in-game statistics and highlights, which has been available all season for those football fans watching Sunday Night Football Extra on NBCSports.com.

Mobile streaming too

Verizon Wireless customers will also be able to watch the action on their smartphones for free on the NFL Mobile app.

The streaming experience isn't limited to the Superbowl either, with NBC's wildcard play-off games and the end of season Pro Bowl also benefiting from the online coverage.

NBC and the NFL finally took the leap on streaming after realising that online viewership wasn't harming the television audience.

"We don't want to limit ourselves to people not in front of the TV," Cordella said. "The playoffs are appointment viewing. People schedule their day around it," said Rick Cordella, vice president of NBC Sports Digital Media.

"By adding multiple camera angles, HD-quality video, DVR controls along with social interactivity, our online streaming represents a compelling, second-screen experience that nicely complements NBC's on-air presentation."



1 comments:

Anonymous said...

That’s great the option to stream the Super Bowl is available this coming year, but why settle for a few events when you can have them all? DISH gives their customers access to ALL of their programming LIVE at anytime by using Sling Technology and the DISH Remote Access app, you can even stream shows you've recorded onto your DVR receiver. The app is available right now for the iPhone, iPad, and Android smart phones etc that already work with Sling. Working for DISH I know that no other cable or satellite company is able to offer the same TV Everywhere solution like DISH Network has to offer.

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